Yogi Bear’s Jellystone Park

4 weeks ago · 3 mins

Yogi Bear’s Jellystone Park in Woodstock, NB, transfers to New Ownership

Woodstock, NB: We are pleased to announce that owners, Peter and Janet Clark, have sold Yogi Bear’s Jellystone Park (“Jellystone Park”) in Woodstock, New Brunswick, to Matthew Jelley.

Jellystone Park is the number one family fun camp-resort in New Brunswick. The 80-acre campground features over 140 sites, 32 cabins, and many family fun attractions, including waterslides, a multi-level water zone with 37 interactive water features, heated pools, target tag game, a jumping pillow, mini golf, playgrounds, and much more. Peter and Janet opened the campground in 1982 as Kozy Acres Campground and proceeded to join the Yogi Bear’s Jellystone Park Franchise system in 1996. Today, the Yogi Bear’s Jellystone Park Franchise has over 75 Jellystone Parks across Canada and the United States and has been recognized many times as the top franchise for family camping. Over the years, Peter and Janet have made considerable investments in the property which truly shows in the infrastructure at the campground today.

“Janet and I are very proud of Jellystone Park and the 42 years that we have been in business,” shared Peter. “The campground has connected us with so many great people, including both staff and campers, of which many have become lifetime friends. We are grateful for the many loyal staff, both past and present; much of the business’s success can be attributed to these folks. Matthew and the Maritime Fun Group are an ideal fit for Jellystone Park; we feel confident that the campground in in good hands moving forward.”

Matthew Jelley, hailing from Prince Edward Island, is no stranger to family fun attractions. Matthew is the President of the Maritime Fun Group (PEI) Ltd. (“MFG”) which is comprised of over 20 properties primarily in Cavendish, PEI, including Sandspit Amusement Park, Shining Waters Family Fun Park, and Cavendish KOA Holiday Campground. His brother John operates Magic Mountain in Moncton, NB. MFG, owned by the Jelley, Dunville and Hickey families, is the largest portfolio of privately-owned attractions in the Maritimes. MFG has over 500 valued employees and contributes significantly to the tourism sector within the Maritimes.

“We are very excited about this opportunity as Jellystone Park is a business that very much fits what we do at the Maritime Fun Group,” shared Matthew. “Our vision and values much aligned with Jellystone Park in providing families with a fun experience in a safe, friendly, and clean environment. Peter and Janet’s attention to detail and caring approach is evident with their employee retention rate as well as the high rate of campers who return to Jellystone Park year after year. We are excited to continue the legacy that Peter and Janet have built over the last 42 years.”

Confederation M&A represented Jellystone Park on the transaction as M&A advisors.